Phase 01 · The Diagnostic

Know Exactly Where It Leaks

A 15-day revenue audit across 14 fields and six categories.

$2,500

USD · invoiced after a 15-minute fit call

Credited in full toward Phase 2 within 60 days

Day turnaround
15
Audit fields
14
Deliverables
3
Fee or we stop
3×

Where Revenue
Leaks Most

  • Monetization · 78%
  • Retention · 70%
  • Conversion · 62%
  • Partnerships · 55%
  • Demand · 45%
The full breakdown

One Foundation, Six Categories, Fourteen Fields, One Modifier

Every Diagnostic runs this exact structure. The foundation makes each field measurable. The modifier makes each finding readable. Select any layer or field.

1
Foundation
6
Categories
14
Fields
1
Modifier

01

Demand & Positioning

How the market finds you and reads you before contact.

02

Monetization

How much you capture per transaction.

03

Conversion

Turning real interest into a completed transaction.

04

Retention & Lifetime Value

What happens after the first transaction.

05

Delivery & Execution

Where the promise is kept or broken.

06

Partnerships & Distribution

Leverage outside your own funnel.

14
fields scored 1 to 5
$
every leak sized in dollars, with a range and a confidence level
Evidence
mystery-shop and data notes behind each finding
15 days
from intake to read-out call
What you receive

Three Documents You Can Act On

Plus a delivery call with a full walkthrough. Tap a document.

Cover of the sample Revenue Leak Report

Sample · 8 pages

Revenue Leak Report

Where and how much you are losing, across 14 fields.

What's inside

A complete audit across 14 fields identifying exactly where and how much revenue your business is losing. Specific findings, not general recommendations. Formatted for decision-making.

Open the sample PDF
Cover of the sample Priority Matrix

Sample · 2 pages

Priority Matrix

Every leak ranked by impact and effort.

What's inside

You know immediately what to fix first, what to fix later, and what to ignore. A one-page execution order you can hand directly to your team.

Open the sample PDF
Cover of the sample 90-Day Action Plan

Sample · 3 pages

90-Day Action Plan

A sequenced roadmap for the first quarter.

What's inside

Specific actions, owners, and success metrics. No ambiguity about what happens next. Week-by-week breakdown with clear milestones.

Open the sample PDF
Who it's for

Founders Who Want Data-Backed Answers

  • Hospitality, $500K–$10M USD a year
  • Healthcare & wellness, 3+ staff
  • Coaches with an existing client base
  • Revenue plateaued despite high utilisation
  • Suspect you're underpriced, lack the data
  • Booking friction you can't diagnose
What we'll need from you

Light on Your Time

  • 1Structured intake form
  • 2–3 hOf your time, spread out
  • AccessBasic financial data & booking records
3×

The 3× guarantee

We only move to System Architecture when the Diagnostic identifies at least 3× the proposed Architecture fee in addressable leak value. If it doesn't, we say so, and the engagement stops there.

FAQ

Diagnostic
Questions

All questions
Every company offers a free audit. Why should I pay for this?

A free audit is a sales tool. It looks at what anyone can see from the outside, usually your website and reviews, and ends with a proposal. The Diagnostic is the work itself: 15 days, 14 fields scored, your channels mystery-shopped, your booking and revenue data read in full, and every leak sized in dollars with the evidence behind it. You keep the report, the priority matrix and the 90-day plan whether or not we work together again. If we find less than 3× our Architecture fee in addressable leaks, we tell you and stop there.

What is a revenue diagnostic?

A revenue diagnostic is a structured audit that identifies exactly where a business is losing revenue, across pricing, booking flow, online reputation, and channel mix. Generation Beta delivers one in 15 days, ending with a ranked list of revenue gaps and the recoverable value of each.

What happens in 15 days?

Days 1 to 3: intake, data collection, and stakeholder interviews. Days 4 to 12: audit across all 14 fields. Days 13 to 15: report writing, priority matrix, and delivery call.

Do I need to prepare anything?

We send a structured intake form. You need 2 to 3 hours of your time spread across the engagement, plus access to your basic financial data and booking records.

Is this a consulting retainer?

No. The Diagnostic is a standalone product with a set fee. You receive the deliverables and choose how to act on them. Many clients then move to The Method, but there is no requirement.

What if the Diagnostic finds little to fix?

We only propose System Architecture when the Diagnostic identifies at least 3× the proposed fee in addressable leak value. If it doesn't, we say so, and the engagement stops there.

How do I pay?

After a short fit call we send a $2,500 invoice with a secure payment link. The 15 days start once your intake form is back.

What if I want to implement the findings?

We offer The Method as a full implementation engagement for clients who want hands-on execution support. We walk through this option on the delivery call.

Start

Request the Diagnostic

$2,500. 15 days. One decision to make.

  1. 01

    Request

    2-minute form. Reply within 24 hours on business days.

  2. 02

    Fit call

    15 minutes to confirm it's the right fit.

  3. 03

    Invoice

    $2,500, secure payment link.

  4. 04

    Intake

    Structured form. The 15 days start once it's back.

What would you like?

$2,500 · 15 days · invoiced after a short fit call.

Request received

Sohom will reply within 24 hours on business days to book your fit call.